5 Types of Content to Improve Connection and Engagement

All digital marketing advice out there requires you to create content, lots of it. We don't disagree. Needing to start somewhere, you develop processes for creating lots of content assuming that some of it will connect with your audience. It might, but it's not a strategy for connection and engagement. So much of the content...
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Small Business During COVID-19: JM Online EP. 1

How can I keep my business profitable through COVID-19? Chris, Ted, & Eric talk through examples and ideas for the small business owner to sustain their business through this unprecedented level of instability.     Show Notes: Leopold Brothers Distillery, New Belgium Brewery and R+L Carriers partner to create and distribute hand sanitizer Huckleberry Roasters...
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Do you know when to delegate?

Does it ever seem like you have a surplus of ideas, but a shortage of results? Maybe you have a well-formulated plan to improve your online exposure, but there is so much to learn to be able to do it yourself? Or maybe you have a plan that you can execute, but you don't know...
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Are You Open for Business? Let Your Customers Know

The invasion of COVID-19 into our lives has caused upheaval for so many and Omaha-based businesses are no exception. Between broken financials, new rules for physical storefronts, and determining what you can do for your employees, everything about your business probably feels something like a very blurry tornado. Another factor to consider is your business’...
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3 Ways to Fulfill Appointments Online When You Can’t Meet In Person

Does your business depend on scheduling in-person appointments with your customers? Are you trying to figure out how to keep scheduling appointments while being disrupted by quarantine, social distancing, and business operation mandates? Without knowing when restrictions will be lifted, how can you plan to begin filling appointments again? Do we wait for permission to...
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Offer Takeout: 2 ways to start filling orders fast

Are you a dine-in business? Are you just trying to wait it out, or are you looking for ways to respond to the change in consumer behavior due to COVID-19? In a report by Yelp's Local Economy Coronavirus Impact Report states that delivery and take-out are replacing dine-in. Instead of waiting for consumer behavior to...
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6 Principles for Improving Your Online Presence

Your online presence is big. It consists of your website and search engine rankings, social media accounts and followers, paid search engine advertising, email newsletters, eCommerce products, Amazon, eBay, Google My Business and other local search properties. In our last blog article, we discussed our belief that doing big things and working on big projects...
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Solve Big Problems with Small Steps

You became a business leader because you're a problem solver and you have a big idea. Big ideas are transformative. You are here to transform the world with your business! But why is it so hard to make progress? Why does it seem so easy for other people to get results? Each time, you take...
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Website Data and Security, and Who to Talk to for Help

Security has become a hot topic in our culture. From privacy-related suits against Google and Facebook to wholesale credit card theft from stores like Home Depot and Amazon and card skimmers at gas pumps and on ATM machines. Our identities have become more than flesh and bones, now we have digital aliases that are vulnerable...
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