BLOG & NEWS

Solve Big Problems with Small Steps

You became a business leader because you're a problem solver and you have a big idea. Big ideas are transformative. You are here to transform the world with your business! But why is it so hard to make progress? Why does it seem so easy for other people to get results? Each time, you take...
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BLOG & NEWS

Website Data and Security, and Who to Talk to for Help

Security has become a hot topic in our culture. From privacy-related suits against Google and Facebook to wholesale credit card theft from stores like Home Depot and Amazon and card skimmers at gas pumps and on ATM machines. Our identities have become more than flesh and bones, now we have digital aliases that are vulnerable...
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BLOG & NEWS

Web Jargon Explained

Often, the hardest part about learning new things is learning the language. This doesn’t just apply to traveling in foreign countries. Nearly every specialized area comes with words and terms you probably hadn't heard before you started learning about the topic. Whether you're studying chemistry, business administration, computer science, or birdhouse building, you're going to...
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BLOG & NEWS

How to use Google My Business to Stay in Front of Your Customers

When people search for a business like yours, they're using Google ~92% of the time. If you don't have a Google My Business listing the chances of someone finding you diminish significantly. Not only does a GMB listing help customers find you, but it tells them valuable information about your company – like how to...
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BLOG & NEWS

4 Ways to Update Your Website

If you're a business owner having a website is a must for any kind of effective online presence. For starters, you need a website for online advertising. A website also gives you the most control for managing your business image. Google and Facebook are necessary now, but there's no guarantee they will be around forever....
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BLOG & NEWS

Does Your Website Need an SSL Certificate?

In 2018 Google started the process of flagging websites as untrustworthy if they do not have an SSL certificate, and our Omaha web hosting team began making recommendations to all our clients to purchase and install and SSL certificate. If your website is not updated with an SSL certificate people who visit might see a...
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BLOG & NEWS

Mobile First More Important than Ever

Google has a mobile first mentality. Not so much because Google likes mobile, but because people like mobile. Now, more than ever before, people are using mobile devices to navigate the online world. Because of consumer demand Google has adjusted, and if the website user experience on mobile isn’t excellent, it hurts the website’s organic...
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BLOG & NEWS

The Importance of Link Equity

Link equity is a search engine ranking factor for your website. In essence, it refers to the equity or “value” passed from one page, or one website, to another through posted links. Search engines like Google view links as votes by other websites indicating that your page is valuable and worth promoting. Having quality inbound...
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